Executive Director and Group Chief Executive Officer
Lim Seng Lee, aged 44, male, a Malaysian, was appointed to the Board on October 15, 2015. He graduated with a Bachelor of Science in International Business from San Fransisco State University, United States
He joined Spritzer Bhd as Sales Executive in 2003. He was promoted to Marketing Manager in year 2007 and until to date, he has been involved in sales and marketing activities in the bottled water market.
In 2008, he took the position of Deputy General Manager and was responsible to assist the Managing Director and General manager to plan and set up the company’s policy and objectives. At the same time, he was involved in strategic planning and Corporate Social Responsibility of the Company. in 2011, he had been promoted to be the Group General Manager and was responsible to oversee and to ensure the overall operation activities of the Company were in accordance with the Company’s policies and objectives. He was the Country Representative (Malaysia) of the Asia Middle East Bottled Water Association (ABWA) and was installed as the new President of ABWA for a 2-year term on October 9, 2018.