MAREA Launch 2022 Event Malaysia

Malaysian Recycling Alliance (MAREA) Launch 2022

I’m proud to be celebrating MAREA’s first year anniversary. At MAREA, we’re committed to a shared vision of boosting collection and recycling rates in Malaysia – and have pledged to recycle 25% of our members’ packaging volumes by 2025. 

To achieve this target, MAREA will be implementing collection and recycling pilot schemes in 2022. This will be done through collaboration with waste concessionaires, waste collectors and recyclers across Malaysia. We will also be launching Consumer Education and Public Awareness programs to educate consumers on the importance of recycling and separation-at-source.

I cannot express enough gratitude for the 10 founding member companies who’ve joined us in this ambitious journey, as well as YB Dato’ Sri Tuan Ibrahim Tuan Man, Minister of Environment and Water (KASA) and YB Dato’ Sri Dr. Haji Ismail bin Haji Abd. Muttalib, Deputy Minister of Housing and Local Government (KPKT) who joined us at our event last week.

We’re always looking for new FMCG companies to join MAREA and support our efforts, so please feel free to get in touch with me

Pauline Goh
General Manager of MAREA

MAREA Initiative

MAREA Launch Highlights